Logos are symbols or small designs that represent and identify the artist or band and they are printed on things such as the drums of the band, the albums and the merchandise.
Band or artist logos are very important to the revenue of their music as they will be on all the merch and could become a USP. The logo being on merchandise is very important as it is another source of advertising for the artist as if other people are wearing a t-shit with it on other people will see it and may decide to listen to the music. The selling of the product as well will generate revenue for the the artist.
It could even turn into a kind of cult where people graffiti the logo or get it tattooed on their neck to represent the band. Therefore people will follow the trend and do this as well.
There are 8 types of logos:
Abstract mark
Mascot Logo
Combination mark
Lettermark
Pictorial mark
Wordmark
Emblem logo
Here is an example of a band logo, it is Nirvana's logo:
This is a combination mark as it consists of both words and a picture. It conveys the genre through the use of colours, font, and the picture.
The colours present the genre of punk rock as it is predominantly black with a bold yellow colour that also portrays the music as very bold and different, as the colour stands out from the background so it could reflect the band being different from the rest of society.
The picture looks like it represents somebody that is drunk or has taken too many drugs. Therefore representing the genre of punk rock again as this genre and specifically this bands songs are usually talking about drugs and being rebellious so will target the audience that are into this music.
The bold font that is used is poster bodoni compressed. The boldness of the font reflects the music and the band again as standing out and being bold.
These are the logos I designed for my artist:




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